Lather, Rinse, Repeat – Hair Washing Tips by Franco International


Franco Internationals best kept secrets, our hair washing tips that will change your life!




Frustrated with your shampoo & conditioner? Often clients have the wrong products for their hair and their needs!  E.g.  having curly hair and wanting curl control being sold curl volumising shampoo & conditioner and ending up with an afro! Find whats right for you! Come down to Franco International for a free product consultation or chat – 100% obligation free!



Out of the frying pan and into… a hot shower!  When your hair gets oily and it’s time for a wash, hot water does more bad than good! Did you know that if you have hair or scalp that is prone to oiliness, using hot water will stimulate your oil glands to produce even more oil? So drop the temperature and keep that wash for longer!




Find that your conditioner just doesn’t last? The problem could be not drying your hair off before applying! Conditioner gets easily diluted when applied to wet hair making it less effective and so you apply more! Grab a towel after you’ve shampoo’d dry your hair off and then apply! You’ll be amazed at the difference.



Yes! There is a very good reason behind shampoo’ing twice! The first time washes off all the grit and grime from the day – oil, pollution, smoke. The second wash allows your shampoo to do it’s magic! Whether it’s a moisturising shampoo like Redken Diamond Oil or a hair-loss wonder like KÉRASTASE Densifique.  It gets your shampoo working like it should!



Ever wondered why your hair looks so good after a salon wash? (Besides the incredible products!) Here are some of our secret tips!

  1. We only apply shampoo to the roots of your hair  then rinse through.
  1. We use flat palms to massage your hair so that your oil glands don’t get over stimulated!
  1. We give your hair a good dry before applying conditioner!




The Franco International Teams loves these Shampoo & Conditioners. Redken Blonde Idol collection which keeps your blondes toned up to 6 weeks! Pureology’s Colour Care Range great for colour treated hair and sulfate free! And the  The Brazilian Blowdry! For fine or thick, dry or damaged this is an all rounder!





Have you bought a professional product that doesn’t seem to lather up? Chances are that’s because it’s a sulfate-free shampoo.  Sulfates are a detergent and the reason behind the bubbles.  Suflate-free shampoos come with a ton of benefits:

  • Gentler on the scalp
  • Gentler on colour
  • Doesn’t remove natural oils
  • Avoid going grey early
  • The more natural option

Ask about our sulfate-free products in store!



As much as you love a good bath it’s just not the place to wash your hair properly. When washing your hair in the bath all the grit and grime you’re trying to get rid of sticks to the surface of the water so when you “rinse” it all jumps back on again!

Try only using a shower head or shower when washing your hair, this way you know that when the dirt and oil is gone… and gone for good



Wet hair is extremely delicate and should be handled with care. That’s what’s great about the VEAUDRY myDetangler! It glides easily through your hair, wet or dry, making use of flexible bristles at different  lengths – which minimizes damage caused when detangling!

Ask for it at your nearest Franco International!



Defend Yourself, Winter is coming…

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Yes, Winter is coming and to defend yourself from these 4 common winter hair problems, we’ve selected the best 5 products from the top hair brands to get you armed and ready to win the bad hair battle this winter!


Winter’s dry, cold air and high amounts of static electricity causes hair to spread, twist, fly away, and frizz like it’s never frizzed before. You can tame your tresses by investing in these products, perfect for sealing in the moisture.

P.S Cool it on the curling irons / flat irons and blow-dryer to avoid adding extra damage that will just lead to more frizz.


Pureology Super Smooth Relaxing Serum

Ultra smoothing formulas provide lasting smoothness, frizz control and extraordinary colour protection. Advanced Smoothing Micro-Emulsion Technology adds softness and moisture to tame frizz and fly-aways that get in the way during the winter season. Its geranium extracts deeply conditions to increase manageability of your colour treated hair.

Redken Heavy Cream

It’s time to get heavy this winter with this deep conditioning treatment that intensely softens and controls frizz.

Smooth Lock Shampoo and Conditioner

Lock those locks down this winter with improved manageability and long-lasting frizz control, smoothness and shine.

Redken Smooth Lock Stay Sleek

Redken’s Smooth Lock Stay Sleek leave-in cream for dry/unruly hair. It’s heat-activated formula tames, nourishes and controls making any blow dry challenge disappear. It’s Heat Fuse Complex provides weightless frizz control and intensive surface smoothing. This intense smoothing balm seals cuticles for a sleek, compacted look, providing smoothness for up to 3 shampoos! Perfect longevity for those extra cold days!

Kerastase Volumifique Mousse

This is an anti static, heat protectant mousse with strengthening capabilities as well. Hair is more static in winter and the mousse will prevent it completely.

L’Oreal Absolute Repair:
Utilizing LACTIC ACID, this range rebuilds the ionic junctions, which ensure cellular cohesion within the fibre. While it’s cold outside your hair is being transformed from the inside.

  • Repairing shampoo for very damaged hair:
    Restructures the fibre and returns strength and solidity to very damaged hair; your hair will regain its natural vitality.
  • Repairing conditioner
    Who says you’re hair can’t comfort you this Winter? With this deep repair leaving your hair with soft and velvety texture.
  • Repairing masque:
    Ideal for thick hair, that tends to go rogue in winter this masque nourishes and repairs very damaged hair leaving thick hair soft and disciplined.
  • Thermo repairing milk:
    If you can’t resist the straightener this winter this Heat-active repair is your saviour. It reconstructs fibres leaving your hair manageable, soft and shiny!


Icy temperatures when running around outside and the dry air from indoor heating sap your hair of moisture. Replace what’s lost and pump up the moisture by investing in these great products!


Redken All Soft Shampoo and Conditioner

This combo offers softness for dry, brittle hair. The Argan oil-enriched formulas dramatically transform the texture of dry, brittle hair. Delivering increased manageability, suppleness and shine that lasts.

Redken Scalp Relief Dandruff Control Shampoo

When dry, itchy, winter scalp is just unbearable, it’s time to take care of it with products that are meant to heal your scalp. Redken’s Scalp Relief products has been proven to treat the scalp, Scalp Relief Dandruff Control Shampoo specifically treats dandruff, inflammation, itchiness and improves the scalps condition. The shampoo’s gentle formula cleanses and soothes the scalp, helps combat dandruff and its symptoms and leaves the scalp clarified and relieved.

Pureology Hydra Whip

To really get deep into the hair shaft and get serious moisture, an intense moisture hair masque, like Pureology’s Hydra Whip, once or twice a month or even weekly if you really need a moisture boost will work wonders this winter. A deep penetrating moisturizing treatment will add moisture when needed most. For extra hydration that really gets deep into the hair shaft, apply the masque to damp hair towel dried hair, wrap your head in a shower cap (or plastic wrap), and then wrap your head in a hot towel (just out of the dryer).

Pureology Precious Oil Shamp’Oil
Intense softening formulas help rough, dull, brittle, colour-treated hair achieve 10X more softness* with extraordinary colour protection. Triple-action micro oils repair, replenish and lock in colour pigments. It’s sunflower, coconut, olive and jojoba oils provide softness, vitality and moisture to your hair this winter.

*After one application of Precious Oil Shamp’Oil and Softening Hair Masque

Kerastase Masque Nutri-Thermique

Just like your skin is more dehydrated in winter so is your hair. This will rehydrate your hair to the maximum, keeping it soft and nourished throughout winter.

Kerastase Elixir Ultime

Every women should have a precious oil treatment on hand all the time, it will keep the hair fire soft supple and shiny and prevent it from drying out.

Redken Diamond Oil Shampoo

Taking care of dry winter hair starts in the shower. A great hydrating shampoo infuses moisture into your hair in the very place that you start to strip your natural moisture away. When switching to a hydrating shampoo, try using a hydrating formula once a week and increase as necessary until you get the results you desire.

L’Oreal Mythic Oil

Unique oil inspired by mythic oriental beauty rituals, if they survived the cold so can you!

  • Nourishing Shampoo:
    An intensely nourishing treatment that leaves hair disciplined and shiny.
  • Nourishing Mask:
    An exquisite end for the beauty ritual, hair is deeply nurtured, repaired, disciplined and glowing.
  • Mythic Oil:
    Unique oil that nourishes disciplines and illuminates all types of hair.


The combination of cold, dry air, static electricity, and everyday use of heat-emitting styling products typically results in brittle, frayed ends. However, you can save your strands (and valuable time) by shampooing less often, which gives your hair much-needed room to absorb its natural oils. And finally, stay on top of your scheduled hair trims-most hairstylists recommend cutting your ends every 4 to 6 weeks during winter months.


Redken NEW Pillow Proof Blow Dry Express Primer

No matter what the season, if you’re using heat on your hair, a thermal protect product is an absolute must have to prevent brittle, broken, and split ends that can be caused from the high temperatures of hot tools. Apply on wet or damp hair before blow drying, Redken’s NEW Pillow Proof Blow Dry Express Primer will guard your hair from heat related damage and the harsh elements of winter. The product will cut blow dry time, help protect from heat damage, proves 3x stronger & healthier hair and contains anti-breakage technology.

Pureology Strength Cure Fabulous Lengths

NEW Strength Cure’s Fabulous Lengths for micro-scarred, damaged colour-treated hair offers luxuriously creamy formulas help heal and repair hair for the perfect balance of strength and velvety softness with extraordinary colour protection. Replace the cysteine bonds in your hair to restore the strength you hair deserves to ensure it continues to grow and grow this winter.

Pureology Perfect 4 Platinum Miracle Filler Treatment

Gone platinum? This ultra-fortifying formula clarifys and strengthens fragile hair while providing extraordinary colour protection. Hair is 78% stronger after one application.* Thanks to a breakthrough Strengthening Technology with protein-rich keravis—nature’s most powerful anti-breakage hair fortifier—providing internal and external strengthening to damaged blonde hair. It’s chamomile, lemon and coriander extracts will soften, clarify to increase brightness for blondes this winter.

 *After one application of Miracle Filler, hair recovers up to 78% of the strength lost during chemical lightening

Kerastase Fibre Architeche

In winter your hair is prone to split ends this will renovate any damage and repair the mid lengths to ends.

L’Oreal Intense Repair

A revolutionary cuti liss system with revitalising vitamin B6, active protein and strengthening ceramide to strengthen your hair to the core.

  • Nutrition shampoo for dry hair:
    Provides nutrition, softness and detangling (for when the winter wind gets going!).
  • Intense nutrition masque for dry hair:
    Intense nutrition for dry or dehydrated lengths and those dry winter ends.

 Kerastase Spray a Porter

For a beach in the city look this sea salt spray will ruffle up and give texture to your already beautiful style. With heat protection and anti oxidants this is a must.

Redken Powder Refresh

One of the best cures for the winter hair blues is to not wash your hair as often. You can get more days out of your shampoo by using a dry shampoo on the days that you feel a little oily. Pillow Proof Blow Dry Two Day Extender is a perfect product to revive and restore your second or third day hair without looking like you just rolled out of bed.


Winter can really leave your hair looking dull use these great products to keep your colours warm and vibrant!


L’Oreal INOA Color Care

Help protect and maintain the colour radiance of your colour service at home. Introducing the next generation of colour care.

  • Shampoo : For all hair types
    Another reason to stay a little bit longer in the shower is the INOACOLOR CARE shampoo, which transforms into a rich and creamy lather for an unprecedented sensorial experience!
  • Conditioner: For all hair types
    Keep the harsh conditions at bay with this new generation “on surface” conditioner that creates a gentle film on your hair’s surface.
  • Masque: For all hair types
    A real all rounder, this is a cream that intensely nourishes the hair, protects your colour and makes your hair silky, shiny and deeply hydrated.

L’Oreal Vitamino Colour: 

With HYDRO-RESIST + INCELLTM L’Oreal’s first double locking colour system. First with a Hydro-Resist lock, water repellent system to retain and lock in moisture no matter how dry winter gets with a 2nd lock of Incell to help strengthen the fibre and increase its resistance to all weather conditions.

  • Colour protecting shampoo:
    The days may be dull, but your hair doesn’t have to be keep that colour radiant and protected this winter.
  • Color protecting gel-masque:
    This gel texture masque protects and intensively repairs your hair for winter without adding extra weight.
  • Color protecting conditioner
    Giving that winter hair protection without weighing your hair down while maintaining a radiant colour.

Contact your nearest Franco International for more information! 

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